About Us

Who We Are

Niche in experimentation and consultancy using behavioral science research methods.

We adopt robust methodologies that are non-conventional and economics-based enabling participation by ecosystem players and customer empathy when designing policy, strategy, products and processes.

The approaches include market systems analysis, outcomes harvest evaluations, human-centered design, design thinking, behavioral insights experimentation and data analytics techniques

Our Model

Lime Group Africa’s team embodies a pool of experienced international consultants with local expertise in different countries across Africa.

Our Vision

We exist for African solutions to thrive, scale and grow while impacting positively on the lives of its people.

Our Mission

We influence innovative business strategies and policies through application of behavioral science in user-design research and experimentation approaches to inform strategy, product offering and programmable interventions.

Our Clients

Our clients include impact programs targeting innovators, SME’s and startups at the intersection of financial inclusion, agriculture, health and technology sectors, youth and gender inclusion and policy research interventions among others.

Why work with us

We uphold professionalism and confidentiality in handling client’s information

We adopt robust methodologies that are non-conventional and economics-based enabling participation by ecosystem players and customer empathy when designing policy, strategy, products and processes.

The approaches include Market systems approach, Outcomes Harvest Evaluations, Human-Centered Design, Design Thinking, and Behavioral Science and Data Analytics techniques.

Experienced

Our founders are renown technical experts who have made contributions in policy, research and innovations in strategy, financial services, agriculture, trade and other sectors in many African countries

Highly Qualified

We have supported commercial & social impact projects in all regions of Kenya from the Coast to the Eastern, Western, Nyanza, Rift Valley & Central including the northern frontier counties (Garissa, Wajir, Mandera, Marsabit and Tana River) in WASH, education, agriculture, climate change/environment, financial services and other economic sectors.

Wide Network

We have built a team of associate consultants who are specialists in different sectors of Kenya, Mozambique, Uganda, Tanzania, Burundi, Rwanda, Zambia, Malawi, Togo, Senegal, Cote d’Ivore, Lesotho, South Africa, Angola, Nigeria and Zimbabwe.